What is the 2022 Ultra Music Festival GA private sale?

What is the 2022 Ultra Music Festival GA private sale?

The opportunity to purchase up to 2 additional GA tickets for $249.95* for each valid 2020 GA ticket purchased during the 2022 Ultra Music Festival private on-sale.
* Subject to the terms and conditions in effect for that show. Limited quantity and subject to availability. First come, first served. Price does not include shipping and handling charges, service charges, state taxes and fees.